
The Results Are In! NOUSGuide Survey of Museum Mobile and Social Communications
NOUS has released the results of its 2011-2012 survey of European and American museums and their use of mobile and social media technologies.
Are museums active in social networks like Facebook and Twitter? Who is responsible for what inside the institutions? Will Apps replace audiotours? Do museums have a mobile strategy? These and other questions were answered by 122 international museums from Austria to Australia....download the whole paper here.

Announcing the launch of new NOUSConductor
NOUSGuide, the pioneering mobile solutions company announces the launch of the new NOUSConductor, a software solution for museum mobile programs. While NOUSConductor has been used by museums since 2007, the new downloadable version makes the software widely available to museums for the first time.
The NOUSConductor will be downloadable for a free trial period and a low monthly fee from www.nousconductor.com beginning April 11.NOUSConductor is the only mobile solution that supports the diversity of museum mobile requirements, making it easy and cost-effective for institutions of all sizes to create mobile tours and Apps. Museums can use NOUSConductor as part of a complete mobile solution that includes hardware and content development from NOUS or use the Conductor for several months to offer an App for a single special exhibition.
"We want to put museums in charge of their own mobile programs. The NOUSConductor provides museums with the flexibility to create and manage their own mobile tours and Apps without the costs of custom development or the burden of a long-term contract," commented NOUSguide CEO Alexander Stickelberger. Read the full story!
Watch out Android Fans!
Within just a week NOUS presents two apps in the Android Market: the release of the ORF-TVthek app and a new version of the Red Bull Music Academy App.
The ORF-TVthek app brings the shows, documentaries, news, sport events and much more from the ORF television program onto you Android smartphone and tablet. Enjoy the shows you missed up to 7 days after and watch specials in the live stream - always in best quality no matter if you're on the subway or on the beach.
The Red Bull Music Academy on the other hand serves you with the freshest tunes! Exclusive interviews, DJ lines and live concerts from the best festivals and best clubs from all over the world. Plus: a huge archive is available to the app users to browse through the past highlights in HipHip, electro and indie rock!
Get it now

Alexander Stickelberger - Onliner of the Year
Alexander Stickelberger, CEO of NOUS, is ONLINER OF THE YEAR!
The Onliner of the Year prize is awarded annually by the digital marketing platform Werbeplanung.at. Alexander won the Category Tech_e-Commerce, while other winners include the Austrian news anchorman and top twitter user Armin Wolf.
The prize is awarded to Austria's most innovative and visionary figures in digital media. Users could vote online for 52 nominees in 5 categories: media, agencies, clients, marketing and tech/e-commerce.
Congrats to the other Onliners of the Year: Alina Lauchart (category client), Johannnes A. Skrivanek (category agencies), Armin Wolf (category media) und Martina Zadina (category marketing)! Find all winners here.
App of the Week
ORF TVThek has been featured as APP OF THE WEEK by the Apple's App Store.
The ORF is Austria's largest broadcasting company and with this app its online video services are available online. The app for iPhone and iPad has been downloaded over a hundred thousand times.
Whether on-demand programs or live streams to major sporting events and news - with the ORF-TVthek app you will no longer miss your favorite program. At home and on the go - with the app your can watch more than 100 shows - from news and documentaries to culture and regional programs - in best quality.
Stay tuned for the Android version of the ORF-TVthek app - coming up in March!



